00382aam a2200157   4500003000400000005001700004008004100021020001500062040000600077082001500083100001900098245003600117260003800153300001000191650002300201OSt20260622105500.0140223b1987    xxu||||| |||| 00| 0 eng d  a0314771018  c   a658.83 MCD  aMcdaniel. Carl  aContemporary Marketing Research  a NEW York bWest publishingc1991  a761p.  aMarketing Research