00358aam a2200145 4500003000400000005001700004008004100021040000600062082001600068100002100084245003300105260003900138300001000177650002500187OSt20260603161258.0140223b1997 xxu||||| |||| 00| 0 eng d c  a658.802 SWA aSwayne, Linda, E aCases in strategic marketing aNew JerseybChapman and Hallc1989 a728p. aMarketing, strategic