TY  - BOOK
AU  - Christopher,Martin
AU  - Majaro,Simon
AU  - McDonald,Malcolm
TI  - Strategy search: a guide to marketing for chief executives and directors 
SN  - 0566026376
U1  - 658.8 CHR 19
PY  - 1987///
CY  - Aldershot, Hants, England
PB  - Gower
KW  - Marketing
N1  - Includes bibliographical references (p. [179]) and index
ER  -