00380aam a2200145 4500003000400000005001700004008004100021040000600062082001600068100002000084245005200104260003600156300001000192650003200202OSt20260527115125.0140223b1984 xxu||||| |||| 00| 0 eng d c  a658.802 DYE aDyer, Robert F. aAn analytic approach to marketing decisionsNew  aNew JerseybPrentice Hallc1999 a368p. aMarketing - Decision making