00435aam a2200169   4500003000400000005001700004008004100021040000600062082001600068100001900084245003200103250001900135260005600154300001000210650002500220700002000245OSt20260701150653.0140223b1984    xxu||||| |||| 00| 0 eng d  c   a658.801 HAR  aHart, Norman A  aGlossary of Marketing Terms  asecond edition  aLondonbBehalf of the institute of marketing c1977  a206p.  aMarketing management  aStapleton, John