Brown, Herbert E. <br/><br/>
Readings and cases in direct marketing 

 - Lincolnwood  NTC Business Books  1989 
 - 334p. 
<br/><br/><label>ISBN: </label>0844231835 
<br/><br/><label>Subjects--Uniform Titles: </label><br/>Direct marketing 
<br/><br/><label>Dewey Class. No.: </label>658.84 BRO