000 00435aam a2200181 4500
003 OSt
005 20260519102137.0
008 140223b1989 xxu||||| |||| 00| 0 eng d
040 _c
082 _a658.8 ASS
100 _aAssael, Henry
245 _aMarketing: principles and strategy
260 _aChicago
_bThe Dryden Press
_c1989
300 _a718p.
650 _aMarketing
906 _abooks(AACR-2 Format)
942 _2ddc
_cBK
999 _c14872
_d14872