000 00530aam a2200181 4500
005 20250521094709.0
008 140223b1997 xxu||||| |||| 00| 0 eng d
020 _a8120311787
082 _a658.8 KOT
100 _aKotler, Philip
245 _aMarketing management : analysis, planning, implementation and control / by Philip Kotler
250 _a9th ed.
260 _aNew Delhi
_bPrentice-Hall of India
_c1997
300 _axxxvii, : 789p.
650 _aMarketing - Management
906 _abooks(AACR-2 Format)
907 _a22460 (Shelf)Control No.: 2438
909 _a14249
921 _aNew Delhi: Prentice-Hall of India, 1997.
925 _aMarketing - Management
999 _c9686
_d9686