Direct Marketing : Concepts and Cases / Mukesh Chaturvedi
Material type:
TextPublication details: New Delhi, Excel Books : 2000.Description: 589pSubject(s): DDC classification: - 658.84 CHA
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Indian Institute of Forest Management, Bhopal | 658.84 CHA (Browse shelf(Opens below)) | Available | 24322 |
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| 658.8342 SCH Consumer behavior / | 658.8342 WIL Consumer behavior | 658.84 BRO Readings and cases in direct marketing | 658.84 CHA Direct Marketing : Concepts and Cases / | 658.84 LEW I.T. in retailing : application of information technology and corporate models in retailing / | 658.84 NAS The Direct Marketing Handbook | 658.84 SAE Cooperative marketing and processing |
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